What is a Content Marketing Strategy A content marketing strategy isn’t to be confused with your content strategy or content plan. These terms are often used interchangeably when the three are separate and necessary assets for any marketing plan. Your content marketing strategy is why you’re creating content, the audience you’re helping, and how you’ll help them in ways your competition cannot. Typically, this involves...Read More
As of December 14, 2017, the Federal Communications Commission (FCC) has officially reversed net neutrality. In a 3-2 vote, the commission approved a proposal to eliminate the FCC’s net neutrality rules from 2015. This means Internet service providers (ISPs) such as Spectrum, Time Warner, and Comcast can manage their networks more aggressively and create preferred fast lanes for content. The vote also makes it more...Read More
Today, we are honored to have been chosen as the best SEO company in the Promotion World’s Annual Digital Marketing Awards! This 10-year-running awards program showcases the companies that cut through the noise of the demanding digital age to make a difference—for their clients and for the web at large. SEO Inc. made great strides, providing SEO services that exceeded expectations, took advantage of top...Read More
The Google Webmaster Guidelines just got a big update. Following last week’s revamp of the Webmasters page, the new Google Webmaster Guidelines page has been updated for the changing user base. The Guidelines are divided into two sections—General and Quality Guidelines—that offer a simple list of best practices to follow. Although the Quality Guidelines have been pretty much untouched, there are many updates to the...Read More
How to Remove a Google Link Penalty You’ve heard the horror stories. And if your website has received a Google penalty, it can be a nightmare. Google continuously develops more sophisticated algorithms to make the Internet more organized and relevant. You need to know what to do if the worst should happen—and nothing is worse than a Google penalty. We at SEO Inc., an Internet Marketing...Read More