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Google Helps Users #AMPlify Their Pages with Online Guides

With Google placing a greater emphasis on AMP pages, more users are attempting to “AMPlify” their pages. As a result, Google recently shared two helpful guides to help users successfully implement their accelerated mobile pages. Google’s first guide shows how users can use Google Search Console to check up on your AMP pages. Google stresses the importance of signing up for Search Console to “understand...
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We Just Won ‘Outstanding Website’ from the 2016 WebAwards!

If you’re reading this blog on our site, congratulations—you’re visiting an Outstanding Website according to the 2016 WebAwards! That’s right—the WebAwards have awarded us an ‘Outstanding Website’ achievement! The WebAwards is an annual competition that recognizes the best and most effective websites. It’s basically like a website Hall of Fame, curated by a panel of volunteer judges. We were graciously chosen for the award because...
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Google Updates Reviews Guidelines for Local Businesses

Google has made several new additions to its Reviews Guidelines, focusing on local business reviews. The new guidelines discourage adding markup for reviews from third-party websites, stating that reviews may only come from the site itself. The new guidelines read as follows: Do not include reviews that are duplicate or similar reviews across many businesses or from different sources. Only include reviews that have been...
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Google Increases Title and Meta Description Length in Search Results

You know all about the proper meta description length and title length, don’t you? After all, you’ve been doing it for years. 55-60 characters in the title, and 155-160 for the meta description have been the standard for as long as we can remember—but it seems the times have changed. Google has increased the width of the main search results, and as a result, the...
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What’s New in Google’s Local Ranking Factors Page

The search quality ranking guidelines wasn’t the only Google document to get updated recently. Google has augmented its “Improve your local ranking on Google” help page. With it comes more information on the local ranking factors: Relevance, Distance, and Prominence. The updated document also contains specific steps you can take to help your business show up in the local three pack. For the burgeoning local business, you had...
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