Google Webmaster Tools Users to Benefit from Better Backlink Data According to the Google Webmaster Central Blog, they are now providing better backlink data for site owners. Previously, by clicking the “download more sample links” button within Google’s Webmaster Tools, you would receive about 100,000 backlinks listed alphabetically. But because the link data skewed towards the beginning of the alphabet, you wouldn’t get as complete...Read More
Writing for the web is entirely different from any other type of writing. Most copywriters know the importance of including keywords in the content. However, not all copywriters are SEO experts – and they don’t necessarily have to be. The copy is only one piece of the optimization puzzle, but the more a copywriter knows about how their work fits into, the bigger picture, the...Read More
Google March 2024 Core Update: Google’s March 2024 Core Update, announced on March 5, 2024, is a significant change aimed at reducing low-quality, unoriginal content in search results by 40%. This update is expected to alter the search landscape significantly. As the update rolls out over the next month, it significantly changes various core systems, revolutionizing how Google assesses and ranks web content. Key Features...Read More
Podcasts are now Discoverable on Google. Google Podcasts now makes it possible to search for episodes based on what you discussed in your show. Google Podcast has recently begun automatically transcribing dialog using its formatted data. This allows users to search for specific episodes even if they can’t remember the Podcast’s name. Transcripts are being logged as part of the page source of episode Web...Read More
Showing up in the local search results is about to get even more difficult. Coming Soon™, an ad will sneak into the Google local three-pack. That’s right—the local three-pack that Google cut down from 7 ads will include one ad and two organic listings. Users won’t have to expand the local listings to see it; the ad will be right on the search results. Local...Read More
