What’s the one place in Google’s search results that’s better than the number one result? The Answer Box is also known as the featured snippet. Why? Because it brings people directly to your content – serving as a teaser that sends them straight to you. It invests users in your content and brand before they even have a chance to know who you are. We’ve...Read More
We gather here today to remember Google PageRank. John Mueller confirms that Google completely removes PageRank scores from the public eye. Google Toolbar and non-chrome browsers may still show the scores for the next few weeks, but enjoy it while it lasts. That data will soon be unavailable—if it hasn’t disappeared already. PageRank was the first algorithm Google used to put itself on the map....Read More
Troubleshooting Web for Smartphone Users Smartphone users make up a significant chunk of internet searches, which is only projected to increase. But smartphone search faces some specific challenges regarding mobile internet use. Two of the most common issues are faulty redirects and issues exclusive to smartphones. Here’s a look at how to fix them and improve your mobile users’ experience:Read More
How to Run Social Media Campaigns During Holidays The holiday season is rapidly approaching, and it’s probably too late to do anything about your SEO. We tried to warn you that you should get a jump on the long-term benefits of an SEO Campaign to increase holiday sales. But if you ignored our warnings and thought, “Meh, I’ll just do it later,” there’s still some...Read More
Beginner’s Guide to Instagram Marketing If you’ve read our basic primer on Instagram and have decided you’re ready to use it as one of your marketing tools, this is the guide you want to follow. We’ll assume you’re starting from scratch, so if you’ve already got an account with a following, you’re one step ahead. Setting Up Your Instagram Account If you already have an...Read More
