“Mobile May” is upon us. The Google mobile-friendly update planned to launch this month is finally here. If you’ve seen some movement to your mobile rankings over the last day, there’s a good chance you’ve been affected. John Mueller confirmed the update on Twitter and stated yesterday that the update was “fully rolled out.” FYI The mobile changes mentioned here are now fully rolled out. https://t.co/fTB3ia6LJ2...Read More
Does the month of May mean manual actions? Yesterday morning, Search Engine Roundtable’s Barry Schwartz reported numerous Google penalty distributions to various websites. The manual actions were distributed to websites showing “thin content with little or no added value.” He reports that Google targeted a content network and “slapped” many participating sites with Google penalties. Schwartz also cites a large thread from Black Hat World...Read More
Social Media Management: Social Calendar If you’re running the blog and managing the social media for your company, you will no doubt hear people tell you how important it is to have an editorial calendar ready. And for the most part, those people are correct. Having an editorial calendar to drive your blog direction is a huge bonus. It reduces the worry of what you...Read More
Social listening is the act of scouring the internet for chatter about your brand. Some of the feedback you’ll see on your social media channels is because people will speak to you and about you there. But, a lot could go unnoticed if you’re not actively engaging in social listening since people could be talking about you in places you’re not looking. Social media listening...Read More
As we all know, Google’s goal is to return the best results possible for any given search query. It comprises hundreds of signals, including core on-page ranking factors such as keywords in title tags and Meta descriptions, links, content, the website’s load speed, and more. Over time, Google has released numerous updates to their ranking factors (almost daily), and these commonplace updates mean that web...Read More
