Search Engine Optimization

Search Engine Optimization (SEO) is the process of editing website code and content to build authority and relevancy for keywords, with the goal of increasing the amount of organic search engine traffic (Google, Bing, Yahoo!, etc.) to your website. SEO helps search engines find your site in the vast sea of the Internet. SEO isn’t just about building search engine-friendly websites; it’s about making your site better for people, too.

Top SEO Company and Top Global Service Provider

SEO Inc Named Top SEO Company and Top Global Service Provider by Clutch We’re humbled and excited to announce that, in their year-end awards, Clutch has named us among the top B2B service providers on their platform. In the past, we’ve been named a Top SEO Services Provider globally and locally in our hometown of...

Garry GrantSearch Engine Optimization

What is Conversion Rate Optimization (CRO)?

Conversion Rate Optimization Conversion rate optimization (CRO) is the process of increasing the number of website visitors who take action. Conversion rate optimization is performed with a combination of website analytics and user feedback. These conversions may be as simple as filling out a form but often aim to get people to become customers. CRO...

Garry GrantSearch Engine Optimization

How to Make Content Curation Work for an SEO Strategy

What is Content Curation for an SEO Strategy Content curation and Fresh content curation is the process of sorting large amounts of content and presenting it in a meaningful and organized way around a specific theme. The work involves discovering, gathering, performing, and publishing information. Types of Content Curation There are five types of content...

Garry GrantContent Marketing

11 Types of Social Proof to Use on Your Website

What is Social Proof? Social proof is “a psychological phenomenon where people conform to the actions of others under the assumption that those actions reflect the correct behavior.” It’s a powerful way to get people to take action with your business. It’s one of the most potent conversion rate optimization techniques since it eases the...

Garry GrantSearch Engine Optimization, Social Media Marketing, Social Media Optimization

clutch top b2b companies california 2018 award

Best B2B SEO Company reviewed by Clutch

Best B2B SEO Company – SEO Inc We’re pleased to have been featured in Clutch’s Top B2B Companies in California in 2018. Clutch focuses on B2B research, ratings, and reviews, to make sure businesses can make informed decisions about the companies they choose to engage. More specifically, Clutch focuses on companies in the marketing, design,...

Garry GrantSearch Engine Optimization

top enterprise seo companies 2018 clutch award

Top Enterprise SEO Company – SEO Inc

Top Enterprise SEO Company – SEO Inc SEO Inc Named Top Enterprise Company With the leading search engine, Google rolling out numerous annual algorithm changes, SEO is one of the most tumultuous and vibrant industries to stay on top of the leaderboard. But with over 20 years of experience in the industry here at SEO...

Garry GrantSearch Engine Optimization

Creating a Winning Cross-Channel Marketing Strategy

Cross-channel marketing, also known as multi-channel marketing, or omnichannel marketing, relies on the use of multiple channels to reach customers. Though this approach makes marketing more complex regarding execution, it allows customers to choose the medium they are most comfortable with, increasing the likelihood of conversion. Your cross-channel marketing strategy can make all the difference...

Garry GrantSearch Engine Optimization

How to Set Up Goals in Google Analytics

Ensuring your business is on the right track toward growth, it’s essential to set goals – but perhaps what’s even more important is making sure you have systems in place that will help you track your progress toward achieving those goals. Thanks to Google Analytics, it’s relatively easy to set and follow goal progress directly...

Garry GrantSearch Engine Optimization

Why Google Update Florida Still Matters After 15 Years

To better understand why we are where we are today, we’re told to take a look back at history. The same could be said of the digital marketing and search engine Industries, so today, we’re taking a look at Google Update Florida. Released in 2003 (seems like an eternity when it comes to the internet,...

Garry GrantSearch Engine Optimization

Top SEO / PPC and Digital Agencies

SEO Inc, Top SEO / PPC, and Digital Agencies As an SEO Agency Of the Year finalist, it might be thought that we are used to industry recognition, but our reoccurring inclusion yet again humbles us as one of San Diego’s top SEO firms. With the rapidly growing and ever-changing nature of the industry, our...

Garry GrantSearch Engine Optimization

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Search Engine Optimization