Google

holds a prominent position in the search engine landscape, making it essential for businesses to optimize their content for Google as part of their SEO strategy. Moreover, Google’s advertising platform, AdWords, significantly influences the marketing industry. This category will explore the numerous advantages of Google Services and provide guidance on maintaining your content in alignment with Google’s algorithm.

What is Page Experience? A Core (Google Ranking Factor for 2021)

What is Page Experience: Page Experience is an SEO-specific term for a new metric being rolled out in 2021 by Google to measure a website’s usability from a public perspective. It focuses on the user experience and how to optimize it. Major search engines constantly update algorithms for ranking websites based on relevance, credibility, authenticity,...

Garry GrantGoogle

Google Advance Voice Search App Approved for iOS

You have probably heard of Siri for the iPhone. It’s that robot-sounding voice that you can ask questions and give commands. For example, you can request directions or how hot the sun is. Google recently launched its version of Siri in late June. First, they released Google Now, which predicts your next move and gives...

Garry GrantGoogle, Mobile Advertising, Mobile Search

New Smartphone Google Pixel, Home Assistant, Hardware Revealed at #MadeByGoogle Event

Google unveiled several new tech products, including Google Pixel, its latest smartphone, at yesterday’s #MadeByGoogle event. In the SEO industry, we’re used to paying attention to whatever Google says. But as these new devices prove, their more tangible technology offerings are also worth noting. Tech junkies take note—Google has some good stuff coming up. We’ve...

Dalton GrantGoogle

How To Fix SEO Issues That Can Hurt Your Rankings

In the competitive online landscape, having a solid understanding of SEO is essential for success. However, if your website contains any of the mistakes outlined in this list, you may inadvertently be undermining your efforts. Targeting the Wrong Keywords One critical mistake is targeting the wrong keywords. Merely identifying keywords and assessing their competition is...

Garry GrantSearch Engine Optimization, Backlink Enhancement, Google, Internet Marketing, Link Building, SEO Tips

How to use Google Analytics Event Tracking

What are Google Analytics Events?

Google Analytics Events and how to create Event tracking. Google Analytics is a free tool that helps you see what’s going on with your web traffic. You can see how much time people spend on each page, where they are getting referrals to your website, and sometimes you can even see the keywords they used...

Garry GrantSearch Engine Optimization, Google, Web Analytics

Why Is Google Tag Manager Good For SEO

In the usual Google spirit of jumping in and demolishing the competition in growing industries, Google has launched Google Tag Manager. But it is not all bad. On the contrary, Google Tag Manager looks like an excellent option for better aggregating and analyzing specific data. In this post, we will go over the basics of...

Garry GrantGoogle, Search Engine Optimization, Web Analytics

What is Google Discovery, and How Do I Get My Content in Google Feeds?

What is Google Discovery, and How Do I Get My Content in Google Feeds? Google Discovery ads are visually engaging, personalized ads that appear in Google’s feeds on the YouTube app, the Google app, and the Gmail app. They are meant to reach audiences in the moments when they’re ready to discover new products and services....

Garry GrantGoogle, Pay Per Click

Google “Quality Update” Released! Traffic Changes Due to Confirmed Google Update

Google tried to sneak their Quality Update past us! We at SEO Inc. have seen the “Google Quality Update” on the horizon for a while now. We and the rest of the SEO world thought it would release with more fanfare (or at least with plenty of warning as with Mobilegeddon). But with the primarily silent...

Dalton GrantGoogle

Google Search Console Launches URL Inspection API

Google Search Console URL Inspection API Google has announced the debut of its newest Search Console URL Inspection API. The search company reports that SEO experts will analyze URLs in masse, automate page debugging, and improve page load time. The Jan 31st launch is excellent news for SEOs and web developers who can benefit from...

Garry GrantGoogle

Exploring the Google Mobile-Friendly Test API

The digital landscape is continually evolving, and with more users accessing websites through mobile devices, it’s imperative for businesses to ensure their websites are mobile-friendly. Google has recognized this need and recently introduced a new tool called the Mobile-Friendly Test API, designed to help webmasters automate their mobile-friendliness checks. This blog will delve into the...

Dalton GrantGoogle

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Google